



CHALLENGE
Therma Holdings owned a group of loosely-related, regionally-focused mechanical, electrical, plumbing, maintenance and fabrication companies. Our challenge: help them evolve into a business of greater value and commercial success.
SOLUTION
We first had to answer the big question, “What kind of business?” That meant finding what was authentic and exceptional about the company. Turns out they had built the first zero emissions education building. They had cut the Louisville Airport’s carbon emissions by 80 percent. They had transformed the Boston Medical Center into a zero-energy campus. The list was as impressive as it was long. This company of mechanical services was a quiet leader in transitioning buildings into a sustainable future.
Most people obsess over energy’s supply side—e.g., renewable energy. The demand side - the productive use of energy allowing us to do more with less - gets near zero discussion. That’s a blindspot of massive consequence. Buildings, due to their low energy productivity, generate 36% of global CO2 emissions. Those emissions have increased every year.
Therma Holdings was a company our world desperately needed. But the world didn’t know it. And Therma Holdings didn’t realize it.
From the business of “mechanical services,” our business transformation team pivoted Therma Holdings into the business of “energy productivity.” We crowned them inventors and leaders of a new climate technology category we created: “Energy Transition Accelerators.” We united the portfolio of companies under a new brand we named and designed: “Legence”—a legion united in a shared purpose. Legence carried the transformation further, extending the strategy into organizational, operational, commercial and M&A opportunities.
IMPACT
Collectively, these efforts delivered a significant impact:
• +101% revenue growth
• Surpassed $1B in revenue
• +$330 million in new contract awards
• +65% YOY in job applicants
• +967% in earned media value